Atlanta native Kevin Cruikshank is no ordinary Uber driver. He drives a clean car that even his 12 -year old son and friends can ride in when he’s not Ubering. How does Kevin go beyond the call to please his customers? He sends a pre-written text immediately after receiving a new ride request:
“From Uber-X Kevin:
To save you time, please confirm address or reply with any information to get me to you quicker…thanks!”
Now that’s superb customer service that we can all be proud of. Kevin is also quite alert of the place of the incoming ride request. If the request is from a large venue, he calls the customer immediately to discuss the most efficient pick up options.
Journey from Marketing to Ubering
Kevin has been Ubering since March 2014. He has managed over 3300 trips, and has an awesome 4.85 out of 5 star rating from his customers. What’s even more amazing was that he was a PR/Marketing Director for $200M John Deere Construction, Forestry and Mining equipment dealership. Imagine the big jump from marketing to running your own business. Kevin loves it!
Kevin drives his Uber car between 5AM through midnight. Basically, he’s driving opportunistically throughout the day. “I never mention rating to customers; i.e. asking them for a 5-star rating. I mimic my rider(s), whether they are talkative or silent. I offer Atlanta tips to newbies if the situation arises.” By being an adaptable driver and understanding his customer mindset well, Kevin is able to provide a pleasing experience.
How Uber Motivates Kevin
Kevin likes the ability to work anytime, thanks to Uber. “I can hit it hard or go offline to live my life, whether it’s a quick errand or having lunch with a friend. I can go back online over 2nd cup coffee, continue chatting…”see ya later…got a ride request”” Uber provides Kevin the ultimate in family, work and social balance!
“I don’t sit in a long line of taxis hoping for a long trip or big fare… I get quick, cheap fares mixed with longer trips, keeping me alert, not bored. I like meeting people from all over the world. Atlanta used to be a city people didn’t know about. I’m proud to be native with the means to show off my city.” Uber is empowering Kevin to meet new people daily with whom he proudly shares the city that he loves!
What is Kevin’s one dislike? “Not being able to count on paycheck every 2 weeks whether I worked hard, smart, productively or just worked on “cruise mode” or even vacationed.” The Likes far outweigh this one dislike though, and Kevin wakes up everyday super-excited about starting his Uber workday.
What makes Kevin a Successful Business Owner?
“Sitting on the most technologically advanced seat cushion from Ergo21 keeps me focused without butt or back pain to distract me,” according to Kevin. “The pre-written text is immensely popular with my customers. I look for opportunities to drive when the least amount of drivers will be active i.e. between 5:00-8:00 AM on weekends. I also drive during sports events, not just before or after.” In short, Kevin is very entrepreneurial and ingenious in making the most of his Uber time, especially when other Uber drivers may be taking rest or inactive.
How does Ergo21 Seat Cushion Help Kevin?
“The feeling of floating on top of my car seat keeps me focused, in the moment, for much longer periods. I know it’s time to quit when I start to space out, never from butt or back aches. My ability to drive longer paid for the seat cushion in the 1st week. I’ve made bonus $$ for 9 months each day I decide to drive over 8 hours due to my comfort and ability to focus.” Ergo 21 Seat Cushion has helped Kevin Cruikshank in so many ways: increased focus, no more back or butt pain, longer driving hours, greater comfort, and higher productivity. Kevin recommends Ergo 21 Seat Cushions to all Uber drivers.
When you are visiting Atlanta next time, remember to find Kevin Cruikshank on your Uber app. You will be glad you did!
This Small Business Success story is edited by Sanjay B Dalal, founder & CEO of oGoing for Ergo21.